Assembling Consumption

Researching actors, networks and markets

Business & Finance, Marketing & Sales, Consumer Behaviour
Cover of the book Assembling Consumption by , Taylor and Francis
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Author: ISBN: 9781317589624
Publisher: Taylor and Francis Publication: September 16, 2015
Imprint: Routledge Language: English
Author:
ISBN: 9781317589624
Publisher: Taylor and Francis
Publication: September 16, 2015
Imprint: Routledge
Language: English

Assembling Consumption marks a definitive step in the institutionalisation of qualitative business research. By gathering leading scholars and educators who study markets, marketing and consumption through the lenses of philosophy, sociology and anthropology, this book clarifies and applies the investigative tools offered by assemblage theory, actor-network theory and non-representational theory.
 
Clear theoretical explanation and methodological innovation, alongside empirical applications of these emerging frameworks will offer readers new and refreshing perspectives on consumer culture and market societies. This is an essential reading for both seasoned scholars and advanced students of markets, economies and social forms of consumption.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Assembling Consumption marks a definitive step in the institutionalisation of qualitative business research. By gathering leading scholars and educators who study markets, marketing and consumption through the lenses of philosophy, sociology and anthropology, this book clarifies and applies the investigative tools offered by assemblage theory, actor-network theory and non-representational theory.
 
Clear theoretical explanation and methodological innovation, alongside empirical applications of these emerging frameworks will offer readers new and refreshing perspectives on consumer culture and market societies. This is an essential reading for both seasoned scholars and advanced students of markets, economies and social forms of consumption.

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