Beyond behaviour change

Key issues, interdisciplinary approaches and future directions

Nonfiction, Social & Cultural Studies, Political Science, Government, Public Affairs & Administration, Social Science
Cover of the book Beyond behaviour change by , Policy Press
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Author: ISBN: 9781447323310
Publisher: Policy Press Publication: February 26, 2016
Imprint: Policy Press Language: English
Author:
ISBN: 9781447323310
Publisher: Policy Press
Publication: February 26, 2016
Imprint: Policy Press
Language: English

‘Behaviour change’ has become a buzz phrase of growing importance to policymakers and researchers. There is an increasing focus on exploring the relationship between social organisation and individual action, and on intervening to influence societal outcomes like population health and climate change. Researchers continue to grapple with methodologies, intervention strategies and ideologies around ‘social change’. Multidisciplinary in approach, this important book draws together insights from a selection of the principal thinkers in fields including public health, transport, marketing, sustainability and technology. The book explores the political and historical landscape of behaviour change, and trends in academic theory, before examining new innovations in both practice and research. It will be a valuable resource for academics, policy makers, practitioners, researchers and students wanting to locate their thinking within this rapidly evolving field.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

‘Behaviour change’ has become a buzz phrase of growing importance to policymakers and researchers. There is an increasing focus on exploring the relationship between social organisation and individual action, and on intervening to influence societal outcomes like population health and climate change. Researchers continue to grapple with methodologies, intervention strategies and ideologies around ‘social change’. Multidisciplinary in approach, this important book draws together insights from a selection of the principal thinkers in fields including public health, transport, marketing, sustainability and technology. The book explores the political and historical landscape of behaviour change, and trends in academic theory, before examining new innovations in both practice and research. It will be a valuable resource for academics, policy makers, practitioners, researchers and students wanting to locate their thinking within this rapidly evolving field.

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