Public category: 11599 books

Cover of Present This!

Present This!

EVERYTHING YOU EVER WANTED TO KNOW ABOUT PRESENTING AND PUBLIC SPEAKING AND WERE AFRAID TO ASK

by Jennifer Christina Burrows
Language: English
Release Date: March 21, 2014

Present This; everything you ever wanted to know about presenting and public speaking and were afraid to ask" is a conversation about public speaking and presentation skills from those who do it best, real people whose success lives and dies on the ability to communicate a message. Providing...
Cover of Little Bites of Big Data for Public Policy
by Donald F. Kettl
Language: English
Release Date: February 23, 2017

Little Bites of Big Data for Public Policy brings to life the quest to make better policy with better evidence. This brief book frames the big puzzles and, through lively stories and clear examples, provides a valuable how-to guide for producing analysis that works—that speaks persuasively to policy...
Cover of Campaigns and Political Marketing
by Wayne Steger, Sean Kelly, Mark Wrighton
Language: English
Release Date: February 1, 2013

Understand the theoretical-and practical-aspects of political marketing! Over the past few years political marketing strategies have been refined with the help of new findings in political science research. Campaigns and Political Marketing clearly discusses the most recent political science...
Cover of Images of Nations and International Public Relations
by Michael Kunczik
Language: English
Release Date: May 6, 2016

This volume addresses the importance of images of nations in international relations. One fundamental assumption is that the behavior of states is not the same as that of individuals. States are social systems whose behavior as a rule directly corresponds neither to the motives of their respective...
Cover of Power Speaking

Power Speaking

The Art of the Exceptional Public Speaker

by Achim Nowak
Language: English
Release Date: October 10, 2011

Integrating key concepts and ideas about public speaking into a clear, step-by-step, transformational method, Power Speaking teaches emerging speakers how to grow the necessary skills and unleash their inner power. Divided into proficiency levels-mastering the basics, making the connection, and polishing...
Cover of Burning Our Money

Burning Our Money

How Government wastes our cash and what we can do about it

by Mike Denham
Language: English
Release Date: February 21, 2013

Britain is in the midst of a fierce battle over government spending. With debts mounting rapidly, the ?700 billion annual bill is no longer sustainable. But cuts face a wall of opposition, with dire warnings that they will ravage our society: hospital waiting lists will grow, schools will close and...
Cover of Serving With Pride in the Public Eye

Serving With Pride in the Public Eye

A Story About Striving for Success in Local Government

by Randy Diehl
Language: English
Release Date: February 5, 2016

This book is about the difficulty of serving in local government. It’s about finding meaning in public service and developing a deep sense of pride in making a difference to the well being of our communities. I wrote this book to provide hope and guidance to my colleagues in administration and their...
Cover of Rethinking Reputation

Rethinking Reputation

How PR Trumps Marketing and Advertising in the New Media World

by Fraser P. Seitel, John Doorley
Language: English
Release Date: August 21, 2012

Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru...
Cover of Promotion and Public Relations: The Dynamic Manager’s Handbook Of Alternative Ways To Build Your Business
by Dave Donelson
Language: English
Release Date: March 31, 2011

Communication with customers and prospects keeps your business on the growth track. There are numerous ways to convey your company’s message beyond traditional advertising. “Tune Up Your Publicity Machine” covers the basics of public relations like how to prepare an effective press release...
Cover of Speak Easy: The essential guide to speaking in public
by Maggie Eyre
Language: English
Release Date: May 11, 2010

Surveys show that for many people public speaking is the most frightening experience they will ever face. How do you prepare for a speaking engagement? What do you need to know about your body, your voice, the audience, the technology? Maggie Eyre has had many years experience as a media trainer, communications...
Cover of Successfully Speaking

Successfully Speaking

Insider Secrets from Accomplished Professional Speakers

by Margaret Hiatt
Language: English
Release Date: August 20, 2015

Is public speaking one of your biggest fears? This book is an essential read for everyone who wishes to improve speaking skills and confidence in front of an audience. Margaret Hiatt has brought together some of Australias most recognizable speakers who share their journey and experience with you...
Cover of Public Speaking and Presentations for Dummies
by Malcolm Kushner, Rob Yeung
Language: English
Release Date: February 14, 2011

Includes memorable ways to start and finish your speech with a flourish Straightforward advice on making your speeches sparkle With the right preparation even the most nervous speaker can deliver a winning presentation. Public Speaking & Presentations For Dummies shows you how, from...
Cover of Creativity in Public Relations
by Andy Green
Language: English
Release Date: December 3, 2009

Creative input is inevitably required of the PR practitioner and yet there is a lack of real understanding of the mechanics of the processes involved. Creativity in Public Relations seeks to address this situation and explores the five 'Is' of the creative process, showing you techniques for stimulating...
Cover of The Wealth of Nations

The Wealth of Nations

A Translation into Modern English

by Adam Smith
Language: English
Release Date: May 23, 2015

Adam Smith's The Wealth of Nations is the great pioneering study of economic growth and performance. When first published in 1776, the factory-based Industrial Revolution was only just getting underway. However, there had been steadily rising production and incomes in Britain, the North American...
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