Statistics category: 3298 books

**■比擬《槍炮、病菌與鋼鐵》的科普大作。**試圖提供一切事物一個生物性理論。 **■以打破傳統學科界線的方法，解決長期的全球永續問題。**本書以複雜科學立論，這是一門新興學科，橫跨數學、物理學、動力學、統計、電腦科學、生物學、生態學領域，企圖以此解釋生命問題：包括生命起源、生物演化，以及經濟演化等等。 **■一本充滿令人興奮觀念的大書。**本書極具原創性與重要性，內含看似彼此無關的主題的驚人洞見，例如老化與死亡、睡眠、代謝、城市、能源使用、創造力、公司，甚至人類生存的永續問題。如果你對世界的真正運作方式感到好奇，絕對不要錯過這本書。 **■****對於現代社會與經濟、新創公司、大型企業與城市發展的基本科學法則，提出非常強有力的全新見解。**企業執行長、技術專家、市長、都市領導人與任何想理解形塑我們複雜組織的世界背後的簡單法則，一定要讀這本書。 規模比例大小，很有事！ 宇宙世界運作的祕密全都和規模有關， 它背後神奇的縮放法則顯示，規模主宰了一切生命的存在與消亡， 從細胞到城市，從企業到環境生態系統，從千分之一秒到一千年， 本書帶你在生命的複雜中尋找簡單與一致。 •當城市與公司的規模加倍時，會發生什麼事？ •如果一棟建築物、一架飛機、一個經濟體或一隻動物的尺寸減半呢？ •如果某城市的人口變成兩倍，道路會不會也大約變成兩倍、犯罪率也變兩倍、專利也變兩倍？ •如果某公司的銷售加倍，獲利會不會也跟著加倍？ •如果某隻動物的體重減半，需要的食物是不是也只要一半？ 城市是文明、創新、財富與權力的匯集中心，但也是犯罪、汙染、貧窮、疾病與能源消耗的集中地。因為這種雙重性，「城市的科學」有存在的必要，我們要問，是否有一個數量預測模型，能理解城市的動力、成長與演化？而其中的關鍵在於「規模」以及背後原理。 當外在環境改變，所有的系統（人類、細胞、大象、城市或企業）都要改變規模才能去適應、演化或成長。「可縮放性」因此是各種系統生存的必要條件。 簡而言之，本書探究各種組織和生物有機體的「規模」。會觸及的問題包括： •城市或企業要到多大才叫做大？紐約是大鯨魚？微軟是大象？ •為什麼人類只能活到120多歲，而不是千歲或萬萬歲？ •我們能從細胞和複雜分子的特性來計算生命期限嗎？我們能改變它們而延長壽命嗎？ •大象、老鼠和所有哺乳動物在一生中的心跳次數都差不多（15億次），為何壽命卻有差別？ •為什麼多數企業像老鼠一樣短命？ •我們能建立一個理論，同時解釋人類和企業為何死去嗎？ •我們能從數量上理解企業如何誕生、滅亡，並因此預測它們的壽命嗎？ •能預測微軟或Google何時倒閉嗎？ •城市有極限規模或最適規模嗎？ •為什麼生活步調要一直加快？為什麼創新速率要不斷提升？ 《規模的規律與祕密》透過驚人的數學模型、複雜理論、碎形幾何、冪次法則等科學的視野，總結縮放法則如何解釋世界運作的規律，塑造我們如今生存的樣態。 《黑天鵝效應》《反脆弱》作者...

Brand management and marketing have been changed by the behaviour of the digital customer and traditional marketing approaches fall short.A marketer's dream, Content Community Measurement wastes little time in telling us what really matters for today's digital consumer.

Chicago’s Wrigley Field opened in 1914 as Weeghman Park, the new North Side stadium erected for use by the Federal League’s Chicago team, which would eventually be called the Whales. It was built in just 50 days, with an rectangular shape in the style of New York’s Polo Grounds, designed to...

For fans of baseball trivia, this updated version of The New Baseball Bible, first published as The Baseball Catalog in 1980 and selected as a Book-of-the-Month Club alternate, is sure to provide something for everyone, regardless of team allegiance. The book covers the following topics: beginnings...

This book is chalk full interesting data about how people perceive themselves and each other. The information is boiled down so that it is easy to read and analyze yourself. Rudder has lots of data from different sites including three different online dating sites, social media sites as well as the...

Test your knowledge with these hardball questions about your favorite team—all the sluggers, hurlers, and greatest moments in Boston Red Sox history … 51 questions to challenge the diehard Red Sox fan.

With a victory vs. San Diego on the final day of the 2010 regular season, the San Francisco Giants began an unlikely run that culminated with postseason glory. And in 2012, the Giants did something that very few teams—at any level, in any sport—prove capable of achieving: they validated the title...

Are you a baseball fan? Are you familiar with the rules and terminology of America’s favourite game? Would you like to know more about the history of baseball and the famous players past and present? If so, you won’t want to be without 101 Things You May Not Have Known About Baseball.Which player...

Pujols, Carpenter, Wainwright ... they're all here! And so are the greatest legends from Cardinals history ... Musial, Dean, Flood, Tudor, Slaughter, McGee, Smith, Brock, Gibson, and many more. It's your Cardinals IQ, the ultimate trivia test that will illuminate once and for all the true level of...

Why does a curveball curve? What is a “can of corn”? Why was Joe DiMaggio called the “Yankee Clipper”? “Who wrote “Take Me Out to the Ballgame”? How many times did Ty Cobb steal home? In Baseball Miscellany, the fascinating history and lore of our national pastime is finally revealed!...

The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revolution is having a profound influence across the sport industry, demonstrating how sport managers and business professionals can use analytical...

“I was never really a big coffee drinker and, of course, tea is the thing in China. But I just can’t help myself. Also, the place I have now landed in, and my favourite, where most of my meetings and conversations seem to take place, is an eclectic mix of Chinese tea house and Western coffeeshop”....

◤****本書會讓你更明智、行動更快速。 **做決策或形成任何意見前，請先一讀。**◢ ──賽斯．高汀****Seth Godin ★ 數據世界生存的必備武器 ★ 多懂一點統計，為自己儲備更多力量 找出數據中的隱藏資訊，做最有利的判斷 掌握立論的根據，你會更有說服力 在數據當道時代， 培養統計素養，當聰明的數據使用者！ 大數據太龐大、離我們太遙遠， 多數人無從取得，也沒有工具和技術來處理這些海量數據。 但是，數據就圍繞在我們身邊，著著實實影響著我們每一個決定和觀念的形成。 從食品標籤到天氣預報，從你的銀行帳戶到你的醫生的辦公室…… 影響著你的健康、錢包、工作和人際關係…… 這些和我們每一天的生活密切相關的數據， 在本書中，我們稱作────「日常小數據」。 我們相信統計、相信科學、相信權威， 但是，你看到的數據可能遭到有心或無意的操作， 或者，你根本誤讀了數據。 ‧政治人物在競選廣告中有哪些話沒說出來？ ‧記者用的是精準樣本數據，還是，只是拿出支持他報導的數據？ ‧醫生說你的病是因為某種行為造成的，還是僅僅說兩者有關？ ‧行銷人員在產品包裝上強調哪些重點，又為什麼要這麼做？ ‧為什麼年報用圓餅圖顯示某些數據，卻用柱狀圖表示其他數據？ 無論是商業、政策、廣告、法律、工程、零售、教養……各式各樣的問題都能透過日常小數據找出答案。 本書沒有複雜的統計分析理論，只介紹最重要、最實用的統計觀念，幫助你避開常見的數據陷阱。 有時候，你需要知道某些數據是新聞主播希望引起你的注意、政治人物想要你的選票、廣告主想賺你的錢； 但有時候並沒有其他考量──你就是得弄清楚這些數據，才能夠理解這個世界。 各界好評／ 這本書會讓你更明智、行動更快速。做決策或形成任何意見前，請先一讀。 ──賽斯．高汀Seth...

The New York Mets fan is an Amazin’ creature whose species finds its voice at last in Greg Prince’s Faith and Fear In Flushing, the definitive account of what it means to root for and live through the machinations of an endlessly fascinating if often frustrating baseball team. Prince, coauthor...