Alexander Jutkowitz: 1 book

Book cover of The Strategic Storyteller

The Strategic Storyteller

Content Marketing in the Age of the Educated Consumer

by Alexander Jutkowitz
Language: English
Release Date: August 9, 2017

The world needs more storytellers. Storytelling is an inherently innovative activity. When organizations find their best stories and tell them to the world, they’re not only building a reputation, they're flexing the same muscles that allow them to pivot quickly around crisis or opportunity,...
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