The Power to Change Minds and Behavior and Stay Ahead of the Competition
by
Andrea Coville
Language: English
Release Date: March 11, 2014
Today, when companies and customers are faced with an infinite number of messages, the word “relevance” has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus...