Anitabh Pandey: 1 book

Book cover of Multi Dimensional Approach to Brand Building - A Conceptual Model for Indian Retailers
by Vibhuti Tripathi, Anitabh Pandey
Language: English
Release Date: October 20, 2008

Research Paper (postgraduate) from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: A, , course: Conference, 19 entries in the bibliography, language: English, abstract: Indian Retail Scenario: Organized retailing has exponentially emerged to contribute...
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