Barbara Mueller: 5 books

Now in its third edition, Dynamics of International Advertising highlights the unique challenges marketers face in developing and implementing successful international advertising campaigns. With a balance of theoretical and practical perspectives, this edition takes the reader inside the dynamics...

Solve a mermaid's problem… Step off the edge of a roof… Dig up a grave at midnight… Take advice from a fortune cookie… Visit the last library… Meet a bridge troll… And more… In one instant, like a bolt of lightning, a single impossible event changes a person's life. And like the...

The twentieth century witnessed an explosion of new nations carved out of existing ramshackle empires and multiethnic states. Many observers contend that the creation of new states will continue indefinitely, with the two hundred of today becoming the four hundred of tomorrow as more groups seek independence....

Public sociology—an approach to sociology that aims to communicate with and actively engage wider audiences—has been one of the most widely discussed topics in the discipline in recent years. The Handbook of Public Sociology presents a comprehensive look at every facet of public sociology in theory...

Modern Topics and Ways to Live Your Craft Discover the latest witchy trends, insightful practices, and thought-provoking discussions in the Wiccan and Pagan communities with Llewellyn's Witches' Companion. This accessible guide will show you the path to living the old ways in today's modern...