Chuck Wall: 4 books
Stop, Look, & Listen
The Customer CEO Business Fable About How to Profit from the Power of Your Customers
Language: English
Release Date: April 30, 2013
Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company’s bottom line.Stop, Look, and Listen is the story of how Bob...
Customer CEO
How to Profit from the Power of Your Customers
Language: English
Release Date: April 30, 2013
Most companies still operate as if they control their customers. But, in today’s market, it’s really the other way around. Customer CEO confronts the new market reality that customers choose which companies to do business with completely on their own terms. This effectively inverts the power, control,...
Customer CEO
How to Profit from the Power of Your Customers
Language: English
Release Date: April 30, 2013
Most companies still operate as if they control their customers. But, in today’s market, it’s really the other way around. Customer CEO confronts the new market reality that customers choose which companies to do business with completely on their own terms. This effectively inverts the power, control,...
Stop, Look, and Listen
The Leadership Fable About Putting Your Customers First and Keeping Them There for Good
Language: English
Release Date: November 3, 2016
Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company's bottom line. Stop, Look, and Listen is the story of how...