Darren Rovell: 1 book

Book cover of First in Thirst

First in Thirst

How Gatorade Turned the Science of Sweat Into a Cultural Phenomenon

by Darren ROVELL
Language: English
Release Date: September 2, 2005

Selected as one of Soundview Executive Book Summaries's the "30 Best Business Books" of the year. Remember the Cola Wars, with Coke and Pepsi battling it out year after year for supremacy in the soft drink market? Or what about the Burger Wars, the legendary slugfests between McDonald’s...
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy