Jessica Salver: 1 book

Book cover of Brand Management in the Hotel Industry and its Potential for Achieving Customer Loyalty
by Jessica Salver
Language: English
Release Date: October 14, 2009

Diploma Thesis from the year 2005 in the subject Tourism, grade: 1,0, University resin university for applied sciences, language: English, abstract: Brands are a phenomenon that has been in existence already for centuries. From its original purpose of marking livestock, the concept was later adopted...
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy