M Ragas: 1 book
Business Essentials for Strategic Communicators
Creating Shared Value for the Organization and its Stakeholders
Language: English
Release Date: December 17, 2014
The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues,...
