Malcolm Morley: 2 books
Understanding Markets and Strategy
How to Exploit Markets for Sustainable Business Growth
Language: English
Release Date: August 3, 2014
In order to expand your business in existing and into new and diverse markets, it is vital that strategies and plans can be developed with realistic prospects of success. Understanding Markets and Strategy explains the context, meaning and value of markets. It shows you how to analyze them, develop...
The Public-Private Partnership Handbook
How to Maximize Value from Joint Working
Language: English
Release Date: October 3, 2015
In a world of increasingly complex and sophisticated market problems, the public sector and the private sector need each other. Where traditional models of working together can't capture this complexity, there is space for a new, dynamic approach. This approach recognizes innovative models of working...