Ralf: 512 books
Toolbox for Marketing and Management
Creative Concepts, Forecasting Methods, and Analytical Instruments
Language: English
Release Date: May 3, 2019
Modern marketing managers need intuitive and effective tools not just for designing strategies but also for general management. This hands-on book introduces a range of contemporary management and marketing tools and concepts with a focus on forecasting, creating stimulating processes, and implementation....
Digital Darwinism
Branding and Business Models in Jeopardy
Language: English
Release Date: September 19, 2014
Digital Darwinism is a key challenge for all companies and brands. Not all companies and managers are aware of the challenges lying ahead. This book helps to identify the need for change and adaption based on a framework of findings and additional tools to position you and your company in the digital rat race.
by Ralf Leinemann, Elena Baikaltseva
Language: English
Release Date: March 2, 2017
Language: English
Release Date: March 2, 2017
Despite the ubiquity of new forms of communication technology, press conferences remain a vital way for companies to share news. One size or message does not fit all and the content showcased must be of interest to every member of the audience. This book highlights the importance of understanding...
Set Theory
Exploring Independence and Truth
Language: English
Release Date: May 22, 2014
This textbook gives an introduction to axiomatic set theory and examines the prominent questions that are relevant in current research in a manner that is accessible to students. Its main theme is the interplay of large cardinals, inner models, forcing and descriptive set theory.
The following...
Role of the Artist in Society
24 Interviews from South Africa
Language: English
Release Date: December 15, 2011
This unique interview book stems from the days when South Africa`s notorious Apartheid regime collapsed. It was written in January of 1988 and I present the talks as they were recorded then. It brought me straight into the heart of the cultural resistance while simultaenously revising anthropological...
by Alistair McDonald, Carl Taylor, David Rusenko
Language: English
Release Date: November 11, 2009
Language: English
Release Date: November 11, 2009
The book takes a practical, step-by-step approach to working with email servers. It starts by establishing the basics and setting up a mail server. Then you move to advanced sections like webmail access, security, backup, and more. You will find many examples and clear explanations that will facilitate...
LTE Signaling
Troubleshooting and Optimization
Language: English
Release Date: December 21, 2010
A comprehensive reference on the call procedures of 4G RAN and Core networks, LTE Signaling, Troubleshooting and Optimization describes the protocols and procedures of LTE. It explains essential topics from basic performance measurement counters, radio quality and user plane quality to the standards,...
Database Design: Know It All
Know It All
Language: English
Release Date: October 23, 2008
This book brings all of the elements of database design together in a single volume, saving the reader the time and expense of making multiple purchases. It consolidates both introductory and advanced topics, thereby covering the gamut of database design methodology ? from ER and UML techniques, to...
by Soumen Chakrabarti, Earl Cox, Eibe Frank
Language: English
Release Date: October 31, 2008
Language: English
Release Date: October 31, 2008
This book brings all of the elements of data mining together in a single volume, saving the reader the time and expense of making multiple purchases. It consolidates both introductory and advanced topics, thereby covering the gamut of data mining and machine learning tactics ? from data integration...
by Meier, Ralf
Language: English
Release Date: March 1, 2008
Language: English
Release Date: March 1, 2008
At both grassroots and Major League level, soccer players' legs are both precious and injury-prone items. One false step, tiredness, lack of concentration or a rough tackle are all it takes to overstrain muscles and tendons, leading to week-long lay-offs from training and matches. Physicians, physical...
by Thomas Böhmeke, Ralf Doliva
Language: English
Release Date: September 20, 2017
Language: English
Release Date: September 20, 2017
In diagnostic cardiology, the effectiveness and reliability of state-of-the-art echocardiography is unsurpassed but,-as with all ultrasound examinations-the results are highly operator dependent. The second edition of Boehmeke's Pocket Atlas of Echochardiography is concise and portable, including...
A History of German Literature
From the Beginnings to the Present Day
Language: English
Release Date: November 2, 2005
Since the appearance of its first edition in Germany in 1979, A History of German Literature has established itself as a classic work used by students and anyone interested in German literature.
The volume chronologically traces the development of German literature from the Middle Ages to the present...
by Ralf Brand, Sara Fregonese
Language: English
Release Date: February 24, 2016
Language: English
Release Date: February 24, 2016
Bringing together comparative case studies from Belfast, Beirut, Amsterdam and Berlin, this book examines the role of the urban environment in social polarisation processes. In doing so, it provides a timely and refreshingly innovative voice in the confusing babble on (counter-)terrorism, urban conflict...
Germany and the Second World War
Volume IX/I: German Wartime Society 1939-1945: Politicization, Disintegration, and the Struggle for Survival
Language: English
Release Date: July 3, 2008
The Second World War affected the lives and shaped the experience of millions of individuals in Germany - soldiers at the front, women, children and the elderly sheltering in cellars, slave labourers toiling in factories, and concentration-camp prisoners and POWs clearing rubble in the Reich's devastated...