Richard Rumelt: 2 books

Book cover of Good Strategy Bad Strategy

Good Strategy Bad Strategy

The Difference and Why It Matters

by Richard Rumelt
Language: English
Release Date: July 19, 2011

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world.   Developing and implementing a strategy is the central task of a leader. A good strategy is a specific...
Book cover of 好策略.壞策略

好策略.壞策略

Good Strategy Bad Strategy:The Difference and Why It Matters

by 魯梅特Richard P. Rumelt
Language: Chinese
Release Date: March 29, 2013

第一本讓歐洲首席經濟學家欲罷不能、愛不釋手的策略書。 全球企業實務 25 大最具影響力人物 魯梅特 畢生力作 策略的好壞決定了企業的成敗,不幸的是,好策略並不常見。發展與執行策略就是領導人的首要任務。 ★...
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