Rick Faulk: 1 book

Book cover of Barack, Inc.

Barack, Inc.

Winning Business Lessons of the Obama Campaign

by Barry Libert, Rick Faulk
Language: English
Release Date: January 5, 2009

Barack Obama's campaign didn't just make history: it teaches lessons that every business can profit from. The Obama campaign was brilliantly planned, strategized, and executed, and built to drive home a powerful, consistent core value proposition: the proposition of change. Moreover, it had an extraordinary...
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