Scott Cochrane: 1 book

Book cover of Your Creative Mind

Your Creative Mind

How to Disrupt Your Thinking, Abandon Your Comfort Zone, and Develop Bold New Strategies

by Scott Cochrane
Language: English
Release Date: September 19, 2016

Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces...
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