Business Book Summaries imprint: 68 books

by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GUTS: The Seven Laws of Business That Made Chrysler the World’s Hottest Car Company” by Robert Lutz. Robert Lutz is the former President and Vice-Chairman of Chrysler Corporation. Born in Switzerland, he has a 30-year business career which followed a decade...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOW TO SUCCEED IN BUSINESS BY BREAKING ALL THE RULES: A Plan for Entrepreneurs” by Dan S. Kennedy.Dan S. Kennedy points out that most business books give “rules for success”. However, Kennedy’s research suggests that in fact, people should do the opposite:...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HARDBALL: Are You Playing To Play or Playing To Win?” by George Stalk and Rob Lachenauer.Companies that play business hardball aren’t content with just having a competitive advantage. Instead, they work hard to create a virtuous cycle that will take them...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOW DIGITAL IS YOUR BUSINESS? Creating The Company Of The Future” by Adrian Slywotzky and David Morrison. Slyywotzky and Morrison argue persuasively that digital technology should cause every good business to fundamentally re-examine its processes. It’s not...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOOVER’S VISION: Original Thinking For Business Success” by GARY HOOVER.Gary Hoover – himself a successful businessman as well as an in-demand speaker – suggests that success doesn’t come by trying to imitate the business models of today’s leading...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “INSIDE INTEL: How Andy Grove Built the World’s Most Successful Chip Company” by Tim Jackson.The founders of Intel, Robert Noyce and Gordon Moore, raised $2.3 million in one afternoon, on the strength of their reputations alone. Their business plan was vague,...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GUERRILLA MARKETING EXCELLENCE: The Fifty Golden Rules for Business Success” by Jay Conrad Levinson.Jay Conrad Levinson is the chairman of Guerrilla Marketing International, a consulting firm. He is regarded as one of the leading figures in the marketing world....

Summary: Awakening the Entrepreneur Within - Michael Gerber

How Ordinary People Can Create Extraordinary Companies

by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book "AWAKENING THE ENTREPRENEUR WITHIN : How Ordinary People Can Create Extraordinary Companies" by Michael Gerber."Everyone and anyone has the potential to become an entrepreneur and to create a highly successful company." So says the 'E-Myth' entrepreneur Michael...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOW TO SUCCEED IN BUSINESS WITHOUT WORKING SO DAMN HARD: Rethinking the Rules, Reinventing the Game” by Robert Kriegel. Kriegal’s work is based on one simple, persuasive premise: work better, not harder. It’s possible to be more productive, create more...

Summary: Blown to bits - Philip Evans and Thomas Wurster

How The New Economics of Information Transforms Strategy

by BusinessNews Publishing
Language: French
Release Date: July 28, 2014

This work offers a summary of the book “BLOWN TO BITS: How The New Economics of Information Transforms Strategy” by Philip Evans and Thomas Wurster.Philip Evans, Senior Vice President of the Boston Consulting Group, together with Thomas Wurster, Vice President of the Boston Consulting Group, co-lead...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HARD FACTS, DANGEROUS HALF-TRUTHS AND TOTAL NONSENSE: Profiting from Evidence-Based Management” by Jeffrey Pfeffer and Robert Sutton.Managing a business profitably is always hard work. There are intense pressures, incomplete information about what’s happening...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HONDA MOTOR: The Men, the Management, the Machines” by Tetsuo Sakiya.Tetsuo Sakiya explains the business strategies and culture of Honda, and suggests why they are successful, especially in comparison to the Western model (where car companies are struggling)....
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “HOW I MADE MY FIRST MILLION ON THE INTERNET…And How You Can Too!” by Ewen Chia.The Internet, though an extraordinarily powerful marketing machine, should be approached in the same way as real life business models. Ewen Chia explains the five business principles:...
by BusinessNews Publishing
Language: English
Release Date: February 15, 2013

This work offers a summary of the book “GREEN TO GOLD: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage” by Daniel Esty and Andrew Winston.Daniel Esty is professor of environmental law and policy at Yale University. He was formerly a senior...
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