Crown Business imprint: 386 books
Robert E. Lee on Leadership
Executive Lessons in Character, Courage, and Vision
Language: English
Release Date: May 19, 2010
Robert E. Lee was a leader for the ages. The man heralded by Winston Churchill as "one of the noblest Americans who ever lived" inspired an out-manned, out-gunned army to achieve greatness on the battlefield. He was a brilliant strategist and a man of unyielding courage who, in the face...
Grow
How Ideals Power Growth and Profit at the World's Greatest Companies
Language: English
Release Date: December 27, 2011
Ten years of research uncover the secret source of growth and profit …
Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize...
Integrity Selling for the 21st Century
How to Sell the Way People Want to Buy
Language: English
Release Date: June 3, 2009
“I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their...
Creating Competitive Advantage
Give Customers a Reason to Choose You Over Your Competitors
Language: English
Release Date: April 25, 2006
Why should I do business with you… and not your competitor?
Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your competitive...
The Hard Road to the Softer Side
Lessons from the Transformation of Sears
Language: English
Release Date: October 30, 2001
For the better part of a century, Sears, Roebuck and Company touched the lives of almost everyone in America. A stunning tale of marketing and savvy, the company started selling watches and quickly became an essential source of goods for the American home. Sears brought the Christmas dreams of distant...
by Maria Bartiromo, Catherine Whitney
Language: English
Release Date: March 30, 2010
Language: English
Release Date: March 30, 2010
The times have changed. We need a fresh understanding of the meaning of success.
What do Condoleezza Rice, Joe Torre, Bill Gates, Goldie Hawn, Mary Hart, Garry Kasparov, and Jack Welch have in common?
All have talked at length with Maria Bartiromo about business, the world and their surprising,...
Colossus
How the Corporation Changed America
Language: English
Release Date: March 5, 2002
Big business has been the lever of big change over time in American life, change in economy, society, politics, and the envelope of existence--in work, mores, language, consciousness, and the pace and bite of time. Such is the pattern revealed by this historical mosaic.
--From the Preface
Weaving...
The Myth of Market Share
Why Market Share Is the Fool's Gold of Business
Language: English
Release Date: October 15, 2002
Richard Miniter skewers the sacred cow of market share and debunks the conventional wisdom that corporate profits rise as you grab more territory in the marketplace.
Market share is the fool’s gold of modern business. In reality, companies that maximize market share end up minimizing profits,...
Unleashing the Innovators
How Mature Companies Find New Life with Startups
Language: English
Release Date: September 5, 2017
Today's established companies must find new ways to reignite their entrepreneurial DNA and jumpstart revenues--or risk losing their way. By working with startup companies, Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, says...
Women Make the Best Salesmen
Isn't It Time You Started Using Their Secrets?
Language: English
Release Date: April 27, 2004
Inc. magazine Entrepreneur of the Year and International Automotive Hall of Fame member Marion Luna Brem reveals the strategies she learned that have made her successful in sales—and in life. As Brem makes clear, we’re all salesmen in one way or another. Whenever we try to make a good first impression...
Jesus, Entrepreneur
Using Ancient Wisdom to Launch and Live Your Dreams
Language: English
Release Date: December 18, 2007
He didn’t work for money. He was willing to walk away. He invested his emotions wisely. He did sweat the small stuff.
Beyond work, beyond entrepreneurism, there is “spiritreneurism”—work that allows you to do well by doing right. In Jesus, Entrepreneur, Laurie Beth Jones, bestselling...
Makers and Takers
How Wall Street Destroyed Main Street
Language: English
Release Date: May 17, 2016
Is Wall Street bad for Main Street America?
In looking at the forces that brought our current administration to power one thing is clear: much of the population believes that our economic system is rigged to enrich the privileged elites at the expense of hard-working Americans. This is a belief...
by Steve Forbes, Elizabeth Ames
Language: English
Release Date: November 3, 2009
Language: English
Release Date: November 3, 2009
Has capitalism failed?
Is it fundamentally greedy and immoral, enabling the rich to get richer? Are free markets Darwinian places where the most ruthless crush smaller competitors, where vital products and services are priced beyond the ability of many people to afford them?
Capitalism is the world's...
The Road from Ruin
How to Revive Capitalism and Put America Back on Top
Language: English
Release Date: January 26, 2010
We Have a World-Class Mess . . . Now What?
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* Amid the carnage of bankruptcies, soaring unemployment, and millions of families losing their homes during the financial crisis of 2007–2009 lay the bloody corpse of a set of ideas that had underpinned the economics of the previous thirty years....