Executive Suite Press Inc : 1 book
by Jaynie L. Smith, Craig L. Mowrey, Mark Steisel
Language: English
Release Date: March 12, 2012
Language: English
Release Date: March 12, 2012
Many companies lament that price pressure has destroyed their margins and market share. Sales people are often convinced that price is their only tiebreaker. This book will show you research that proves otherwise. When customers are surveyed in double-blind studies, we learn that price is not the...
