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Cover of The Decline and Fall of IBM

The Decline and Fall of IBM

End of an American Icon?

by Robert X. Cringely
Language: English
Release Date: June 2, 2014

IBM is in serious trouble. Big Blue, as the company is known, tends to rely for its success on magical thinking but that magic ran out a long time ago. The company got in trouble back in the 1990s and had to hire for the first time an outside CEO, Lou Gerstner, to save the day. Gerstner pushed IBM into...
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