The Language and Lessons of Streetwise Marketing
by
Colin Clark, Trevor Pinch
Language: English
Release Date: July 14, 2014
Market pitchers routinely transform a patch of bare ground into a sea of eager purchasers using little more than their 'gift of the gab' and some homespun 'psychology' to convince passers-by to stop and buy their goods. Employing some of the world's most successful selling techniques, in one of the oldest...