Brand Revolution

Rethinking Brand Identity

Business & Finance, Management & Leadership, Management, Marketing & Sales
Cover of the book Brand Revolution by M. Sicard, Palgrave Macmillan UK
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Author: M. Sicard ISBN: 9781137019493
Publisher: Palgrave Macmillan UK Publication: November 9, 2012
Imprint: Palgrave Macmillan Language: English
Author: M. Sicard
ISBN: 9781137019493
Publisher: Palgrave Macmillan UK
Publication: November 9, 2012
Imprint: Palgrave Macmillan
Language: English

Brand Revolution offers a radical new approach to brand management. With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Brand Revolution offers a radical new approach to brand management. With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.

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