Brick & Mortar Shopping in the 21st Century

Business & Finance, Marketing & Sales, Consumer Behaviour, Advertising & Promotion, Nonfiction, Computers, Internet, Electronic Commerce
Cover of the book Brick & Mortar Shopping in the 21st Century by , Taylor and Francis
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Author: ISBN: 9781136676413
Publisher: Taylor and Francis Publication: October 24, 2007
Imprint: Psychology Press Language: English
Author:
ISBN: 9781136676413
Publisher: Taylor and Francis
Publication: October 24, 2007
Imprint: Psychology Press
Language: English

This book explores how traditional retailing operates in the new competitive environment of a combined e-tailing and brick and mortar marketplace. In drawing together the cutting-edge research of a global group of experts in the field of consumer behavior, this volume addresses questions such as: which psychological theories can provide insights in

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book explores how traditional retailing operates in the new competitive environment of a combined e-tailing and brick and mortar marketplace. In drawing together the cutting-edge research of a global group of experts in the field of consumer behavior, this volume addresses questions such as: which psychological theories can provide insights in

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