Building Communities

Social Networking for Academic Libraries

Nonfiction, Reference & Language, Language Arts, Library & Information Services, Computers, Internet, Reference
Cover of the book Building Communities by Denise Garofalo, Elsevier Science
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Author: Denise Garofalo ISBN: 9781780634012
Publisher: Elsevier Science Publication: October 31, 2013
Imprint: Chandos Publishing Language: English
Author: Denise Garofalo
ISBN: 9781780634012
Publisher: Elsevier Science
Publication: October 31, 2013
Imprint: Chandos Publishing
Language: English

Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: ‘What’s next?’

  • Provides information on how to plan, integrate, and assess the use of social media in academic libraries
  • Gives examples on the best social media technologies to implement in academic libraries
  • Discusses the skills and knowledge required in the academic library to launch a successful social media campaign
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: ‘What’s next?’

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