Careers in Internet Advertising and Marketing

Kids, School Tools, Careers
Cover of the book Careers in Internet Advertising and Marketing by Jeanne Nagle, The Rosen Publishing Group, Inc
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Author: Jeanne Nagle ISBN: 9781448896011
Publisher: The Rosen Publishing Group, Inc Publication: July 15, 2013
Imprint: Rosen Young Adult Language: English
Author: Jeanne Nagle
ISBN: 9781448896011
Publisher: The Rosen Publishing Group, Inc
Publication: July 15, 2013
Imprint: Rosen Young Adult
Language: English

This insightful resource offers students who are interested in both advertising and computer technology an accessible yet comprehensive look into the emerging careers in this evolving industry. Readers are given insights into positions that never before existed, including what the job requires on a day-to-day basis, the education and training necessary, and what the future holds for these positions in this ever-changing industry. Careers covered include Online Marketing Directors, who oversee all of a company’s Internet-related marketing efforts; Online Copywriters, who write the creative and enticing text that appears on the Web; and Search Engine Marketers, who use their computer skills to drive traffic to a company’s Web site. Also included in selected sidebar material is real-world advice from industry insiders. This title offers hard-to-find insight into careers in promoting products on the Internet, and is an invaluable resource for young people interested in both the Internet and advertising.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This insightful resource offers students who are interested in both advertising and computer technology an accessible yet comprehensive look into the emerging careers in this evolving industry. Readers are given insights into positions that never before existed, including what the job requires on a day-to-day basis, the education and training necessary, and what the future holds for these positions in this ever-changing industry. Careers covered include Online Marketing Directors, who oversee all of a company’s Internet-related marketing efforts; Online Copywriters, who write the creative and enticing text that appears on the Web; and Search Engine Marketers, who use their computer skills to drive traffic to a company’s Web site. Also included in selected sidebar material is real-world advice from industry insiders. This title offers hard-to-find insight into careers in promoting products on the Internet, and is an invaluable resource for young people interested in both the Internet and advertising.

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