CMYK 2.0

A Cooperative Workflow for Photographers, Designers, and Printers

Nonfiction, Computers, Application Software, Computer Graphics, Art & Architecture, Photography, Equipment & Techniques, Techniques
Cover of the book CMYK 2.0 by Rick McCleary, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Rick McCleary ISBN: 9780132104609
Publisher: Pearson Education Publication: December 29, 2008
Imprint: Peachpit Press Language: English
Author: Rick McCleary
ISBN: 9780132104609
Publisher: Pearson Education
Publication: December 29, 2008
Imprint: Peachpit Press
Language: English
Twenty years ago, achieving predictable CMYK color on press was a relatively straightforward process. All the partners in the process—photographers, designers, and printers—had clearly defined roles and responsibilities. With the introduction of Adobe Photoshop in 1990, the digital imaging revolution changed all that. Roles suddenly shifted and blurred. Standards disintegrated. The entire process quickly spiraled into a chaotic free-for-all that couldn’t help but leave everyone frustrated as they scratched their heads and wondered, “What’s wrong with my color?”

CMYK 2.0: A Cooperative Workflow for Photographers, Designers, and Printers
has one purpose: to get us all back on the same path to creating predictable color in the RGB-to-CMYK workflow. In a field that often features very strong—and very different—opinions, author Rick McCleary emphasizes the need for cooperation, collaboration, and communication. After first establishing a context for how we all got here, McCleary redefines each partner’s role in the process, demystifies the entire RGB-to-CMYK workflow, and offers a clear, step-by-step guide to achieving predictable color on press. Written with exceptional clarity, CMYK 2.0 presents a highly detailed and thoroughly rigorous approach to CMYK color, and it offers a workflow that all photographers, designers, and printers need—one that works.

The book's companion website provides a collaborative forum of growing resources and information on all things CMYK.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Twenty years ago, achieving predictable CMYK color on press was a relatively straightforward process. All the partners in the process—photographers, designers, and printers—had clearly defined roles and responsibilities. With the introduction of Adobe Photoshop in 1990, the digital imaging revolution changed all that. Roles suddenly shifted and blurred. Standards disintegrated. The entire process quickly spiraled into a chaotic free-for-all that couldn’t help but leave everyone frustrated as they scratched their heads and wondered, “What’s wrong with my color?”

CMYK 2.0: A Cooperative Workflow for Photographers, Designers, and Printers
has one purpose: to get us all back on the same path to creating predictable color in the RGB-to-CMYK workflow. In a field that often features very strong—and very different—opinions, author Rick McCleary emphasizes the need for cooperation, collaboration, and communication. After first establishing a context for how we all got here, McCleary redefines each partner’s role in the process, demystifies the entire RGB-to-CMYK workflow, and offers a clear, step-by-step guide to achieving predictable color on press. Written with exceptional clarity, CMYK 2.0 presents a highly detailed and thoroughly rigorous approach to CMYK color, and it offers a workflow that all photographers, designers, and printers need—one that works.

The book's companion website provides a collaborative forum of growing resources and information on all things CMYK.

More books from Pearson Education

Cover of the book Creative Boot Camp by Rick McCleary
Cover of the book Wrong Numbers in Sports by Rick McCleary
Cover of the book iPhone Book, The, ePub (Covers iPhone 4 and iPhone 3GS) by Rick McCleary
Cover of the book Secrets of RSS by Rick McCleary
Cover of the book 25 Need-To-Know Key Performance Indicators by Rick McCleary
Cover of the book Launching a Design for Trustworthy Software (DFTS) Initiative (Digital Short Cut) by Rick McCleary
Cover of the book Practical Object-Oriented Design in Ruby: An Agile Primer by Rick McCleary
Cover of the book Framing the Vision for Engagement (Chapter 3 from Disrupt Together) by Rick McCleary
Cover of the book Nikon D3300 by Rick McCleary
Cover of the book CCNP Security FIREWALL 642-618 Official Cert Guide by Rick McCleary
Cover of the book Photoshop Lightroom 3 by Rick McCleary
Cover of the book A Practical Guide to UNIX for Mac OS X Users by Rick McCleary
Cover of the book Can We See the Invisible Mind of God? by Rick McCleary
Cover of the book Childproof your Mac, with Mac OS X Lion by Rick McCleary
Cover of the book Flash CS3 Professional Advanced for Windows and Macintosh by Rick McCleary
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy