Commercial Nationalism
Selling the Nation and Nationalizing the Sell
Nonfiction, Reference & Language, Law, Media & the Law, Social & Cultural Studies, Political Science
| Author: | ISBN: | 9781137500991 | |
| Publisher: | Palgrave Macmillan UK | Publication: | February 3, 2016 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | |
| ISBN: | 9781137500991 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | February 3, 2016 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
