Contemporary Issues in International Business

Institutions, Strategy and Performance

Business & Finance, Economics, International, Management & Leadership, Management
Cover of the book Contemporary Issues in International Business by , Springer International Publishing
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Author: ISBN: 9783319702209
Publisher: Springer International Publishing Publication: February 14, 2018
Imprint: Palgrave Macmillan Language: English
Author:
ISBN: 9783319702209
Publisher: Springer International Publishing
Publication: February 14, 2018
Imprint: Palgrave Macmillan
Language: English

The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter)
Published in association with the UK and Ireland Chapter of the Academy of International Business.

This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to retain competitive advantage, improve performance and contribute to the global economy.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter)
Published in association with the UK and Ireland Chapter of the Academy of International Business.

This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to retain competitive advantage, improve performance and contribute to the global economy.

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