Corporate Discourse

Nonfiction, Reference & Language, Language Arts, Linguistics
Cover of the book Corporate Discourse by Ruth Breeze, Bloomsbury Publishing
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Author: Ruth Breeze ISBN: 9781441142672
Publisher: Bloomsbury Publishing Publication: August 15, 2013
Imprint: Bloomsbury Academic Language: English
Author: Ruth Breeze
ISBN: 9781441142672
Publisher: Bloomsbury Publishing
Publication: August 15, 2013
Imprint: Bloomsbury Academic
Language: English

Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.

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Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.

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