Corporate Planning

A Practical Guide

Business & Finance, Management & Leadership, Management
Cover of the book Corporate Planning by John Argenti, Taylor and Francis
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Author: John Argenti ISBN: 9781351347662
Publisher: Taylor and Francis Publication: April 17, 2018
Imprint: Routledge Language: English
Author: John Argenti
ISBN: 9781351347662
Publisher: Taylor and Francis
Publication: April 17, 2018
Imprint: Routledge
Language: English

Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.

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Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.

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