In this radical book on business and work, Swedish businessman Rolf Osterberg argues that businesses have their priorities all wrong. Paradoxically, corporations also—more than any other institution—have the potential to act as an agent of change toward a human-oriented world. The solution lies in the ongoing fundamental shift in our way of thinking—of our perception of the world, life, the human being, and meaning. This is Osterberg's "new thought." In Corporate Renaissance, Osterberg explores: How the creativity of its employees—not capital—is a company's greatest asset; Why employee-owned companies are the model for the future; Why hierarchies prevent problem-solving; How profit-taking can doom a company; Why setting goals, without an underlying vision, is destructive.
In this radical book on business and work, Swedish businessman Rolf Osterberg argues that businesses have their priorities all wrong. Paradoxically, corporations also—more than any other institution—have the potential to act as an agent of change toward a human-oriented world. The solution lies in the ongoing fundamental shift in our way of thinking—of our perception of the world, life, the human being, and meaning. This is Osterberg's "new thought." In Corporate Renaissance, Osterberg explores: How the creativity of its employees—not capital—is a company's greatest asset; Why employee-owned companies are the model for the future; Why hierarchies prevent problem-solving; How profit-taking can doom a company; Why setting goals, without an underlying vision, is destructive.