Corporation Be Good

Business & Finance, Business Reference, Business Ethics
Cover of the book Corporation Be Good by William C. Frederick, Dog Ear Publishing
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Author: William C. Frederick ISBN: 9781457565397
Publisher: Dog Ear Publishing Publication: July 14, 2018
Imprint: Dog Ear Publishing Language: English
Author: William C. Frederick
ISBN: 9781457565397
Publisher: Dog Ear Publishing
Publication: July 14, 2018
Imprint: Dog Ear Publishing
Language: English

Here is the story of Corporate Social Responsibility---what it means, where it came from, where it is going, what it requires of business. Told in an eyewitness, I-was-there style by a pioneer of the study of CSR in the nation's business schools, it takes the reader through a half century of corporate scandals and fierce struggles over corporate ethics---from Ralph Nader's 1960s Campaign GM to today's white collar crimes at Enron, WorldCom, Tyco, and other Wall Street giants. It lays bare the values that drive corporate culture, explores the motivational depths of corporate strategy and policy, demonstrates how biological impulses can lead business decision makers astray, questions the relevance and ethical commitment of business school education, reveals the spiritual side of management life, and holds out hope that the New Millennium will see improvement in the ethical performance of business.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Here is the story of Corporate Social Responsibility---what it means, where it came from, where it is going, what it requires of business. Told in an eyewitness, I-was-there style by a pioneer of the study of CSR in the nation's business schools, it takes the reader through a half century of corporate scandals and fierce struggles over corporate ethics---from Ralph Nader's 1960s Campaign GM to today's white collar crimes at Enron, WorldCom, Tyco, and other Wall Street giants. It lays bare the values that drive corporate culture, explores the motivational depths of corporate strategy and policy, demonstrates how biological impulses can lead business decision makers astray, questions the relevance and ethical commitment of business school education, reveals the spiritual side of management life, and holds out hope that the New Millennium will see improvement in the ethical performance of business.

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