Author: | Daniele Fiandaca, Mark Earls, Laura Jordan Bambach, Scott Morrison | ISBN: | 9781783525546 |
Publisher: | Unbound | Publication: | June 28, 2018 |
Imprint: | Unbound | Language: | English |
Author: | Daniele Fiandaca, Mark Earls, Laura Jordan Bambach, Scott Morrison |
ISBN: | 9781783525546 |
Publisher: | Unbound |
Publication: | June 28, 2018 |
Imprint: | Unbound |
Language: | English |
A must-read for anyone interested in developing their creativity at work, in any industry.
Features contributions from leading figure in the creative industries: storytellers, advertising gurus, business innovators, designers and more.
An evolved version of the creativity classics – One Plus One Equals Three (Dave Trott), Hegarty on Advertising (John Hegarty) and The Advertising Concept Book (Pete Barry) – for the digital age.
A must-read for anyone interested in developing their creativity at work, in any industry.
Features contributions from leading figure in the creative industries: storytellers, advertising gurus, business innovators, designers and more.
An evolved version of the creativity classics – One Plus One Equals Three (Dave Trott), Hegarty on Advertising (John Hegarty) and The Advertising Concept Book (Pete Barry) – for the digital age.