Current Issues in Political Marketing

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Social & Cultural Studies, Political Science
Cover of the book Current Issues in Political Marketing by Jennifer Lees-Marshment, Walter W Wymer Jr, Taylor and Francis
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Author: Jennifer Lees-Marshment, Walter W Wymer Jr ISBN: 9781136792120
Publisher: Taylor and Francis Publication: May 12, 2006
Imprint: Routledge Language: English
Author: Jennifer Lees-Marshment, Walter W Wymer Jr
ISBN: 9781136792120
Publisher: Taylor and Francis
Publication: May 12, 2006
Imprint: Routledge
Language: English

Explore the increased need for marketing within the political arena

Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out i

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Explore the increased need for marketing within the political arena

Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out i

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