Customer Loyalty: How to Retain Your Customer Base Through Loyalty

Business & Finance
Cover of the book Customer Loyalty: How to Retain Your Customer Base Through Loyalty by Anthony Ekanem, Lulu.com
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Author: Anthony Ekanem ISBN: 9781329548275
Publisher: Lulu.com Publication: September 11, 2015
Imprint: Lulu.com Language: English
Author: Anthony Ekanem
ISBN: 9781329548275
Publisher: Lulu.com
Publication: September 11, 2015
Imprint: Lulu.com
Language: English

Customer loyalty is the single most important element to retain within a business relationship. A lot of positive elements can be derived from a well-established loyal customer base. Huge amounts of money is periodically allocated to advertising, primarily to garner a bigger market share of consumers, but with the existence of a loyal customer base, these expenses can be channeled towards other better and more beneficial areas.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Customer loyalty is the single most important element to retain within a business relationship. A lot of positive elements can be derived from a well-established loyal customer base. Huge amounts of money is periodically allocated to advertising, primarily to garner a bigger market share of consumers, but with the existence of a loyal customer base, these expenses can be channeled towards other better and more beneficial areas.

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