Designing for the Social Web

Nonfiction, Computers, Internet
Cover of the book Designing for the Social Web by Joshua Porter, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Joshua Porter ISBN: 9780132089531
Publisher: Pearson Education Publication: April 7, 2010
Imprint: New Riders Language: English
Author: Joshua Porter
ISBN: 9780132089531
Publisher: Pearson Education
Publication: April 7, 2010
Imprint: New Riders
Language: English
No matter what type of web site or application you’re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high praises, and dissect it in countless ways. With the right design strategy you can use this social interaction to get people signing up, coming back regularly, and bringing others into the fold. With tons of examples from real-world interfaces and a touch of the underlying social psychology theory, Joshua Porter shows you how to design your next great social web application.

Inside, you’ll discover:
• The real reasons why people participate online and the psychology behind them
• The Usage Lifecycle—or how people use your web application over time
• How to get people past that trickiest of hurdles: sign-up
• What to do when you’ve launched a web application and nobody is using it
• How to analyze the effectiveness of your application screens and flows
• How to grow your social web application from zero users to 1000—and beyond

Designing for the social web is about much more than adding features. It’s about embracing the social interaction of the people who make you successful—and then designing smartly to encourage it.
No matter what type of web site or application you’re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high praises, and dissect it in countless ways. With the right design strategy you can use this social interaction to get people signing up, coming back regularly, and bringing others into the fold. With tons of examples from real-world interfaces and a touch of the underlying social psychology theory, Joshua Porter shows you how to design your next great social web application.

Inside, you’ll discover:
• The real reasons why people participate online and the psychology behind them
• The Usage Lifecycle—or how people use your web application over time
• How to get people past that trickiest of hurdles: sign-up
• What to do when you’ve launched a web application and nobody is using it
• How to analyze the effectiveness of your application screens and flows
• How to grow your social web application from zero users to 1000—and beyond

Designing for the social web is about much more than adding features. It’s about embracing the social interaction of the people who make you successful—and then designing smartly to encourage it.

More books from Pearson Education

Cover of the book Building Web Services with Java by Joshua Porter
Cover of the book Strategies for Success in Retail (Collection) by Joshua Porter
Cover of the book Googlepedia by Joshua Porter
Cover of the book Extend Microsoft Access Applications to the Cloud by Joshua Porter
Cover of the book How to Make Money Marketing Your Android Apps by Joshua Porter
Cover of the book Buy and Hedge: The 5 Iron Rules for Investing Over the Long Term by Joshua Porter
Cover of the book Android Wireless Application Development by Joshua Porter
Cover of the book Tricks of the eBay Business Masters by Joshua Porter
Cover of the book Adobe Photoshop CS6 on Demand by Joshua Porter
Cover of the book Adobe After Effects CS6 Classroom in a Book by Joshua Porter
Cover of the book VMware ESX and ESXi in the Enterprise by Joshua Porter
Cover of the book Adobe Photoshop Elements 8 Classroom in a Book by Joshua Porter
Cover of the book Building a TypePad Blog People Want to Read by Joshua Porter
Cover of the book Apple Pro Training Series by Joshua Porter
Cover of the book Microwave Circuit Design by Joshua Porter
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy