Designing Research Questionnaires for Business and Management Students

Business & Finance, Economics, Development & Growth
Cover of the book Designing Research Questionnaires for Business and Management Students by Yuksel Ekinci, SAGE Publications
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Author: Yuksel Ekinci ISBN: 9781473917392
Publisher: SAGE Publications Publication: February 12, 2015
Imprint: SAGE Publications Ltd Language: English
Author: Yuksel Ekinci
ISBN: 9781473917392
Publisher: SAGE Publications
Publication: February 12, 2015
Imprint: SAGE Publications Ltd
Language: English

In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations.

Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Watch the editors introduce the Mastering Business Research Methods series.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations.

Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Watch the editors introduce the Mastering Business Research Methods series.

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