Dictionary of Media and Communication Studies

Nonfiction, Reference & Language, Language Arts, Communication, Reference, Social & Cultural Studies, Social Science
Cover of the book Dictionary of Media and Communication Studies by James Watson, Anne Hill, Bloomsbury Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: James Watson, Anne Hill ISBN: 9781628921502
Publisher: Bloomsbury Publishing Publication: October 22, 2015
Imprint: Bloomsbury Academic Language: English
Author: James Watson, Anne Hill
ISBN: 9781628921502
Publisher: Bloomsbury Publishing
Publication: October 22, 2015
Imprint: Bloomsbury Academic
Language: English

The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium of the different facets of personal, group, mass-media and internet communication that continues to be a vital source of information for all those interested in how communication affects our lives. They cover new applications and developments, such as the incorporation of Neuroscience techniques in advertising and marketing. Other updates include Cyber-bullying, Twitter scandals, conduct in media organizations, on-line lobbying, global protesting/petitioning, and gender issues relating to social media in general.

While new entries explore the profound shifts that have taken place in the world of communication in recent years, the purpose of this new edition is not necessarily to keep abreast of every new media event but to reflect the trends that influence and prompt such events, such as the Leveson Inquiry and Report and phone hacking via mobile phones. Politics seems to be playing out more on Twitter than in The Times. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium of the different facets of personal, group, mass-media and internet communication that continues to be a vital source of information for all those interested in how communication affects our lives. They cover new applications and developments, such as the incorporation of Neuroscience techniques in advertising and marketing. Other updates include Cyber-bullying, Twitter scandals, conduct in media organizations, on-line lobbying, global protesting/petitioning, and gender issues relating to social media in general.

While new entries explore the profound shifts that have taken place in the world of communication in recent years, the purpose of this new edition is not necessarily to keep abreast of every new media event but to reflect the trends that influence and prompt such events, such as the Leveson Inquiry and Report and phone hacking via mobile phones. Politics seems to be playing out more on Twitter than in The Times. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.

More books from Bloomsbury Publishing

Cover of the book Silver in the Blood by James Watson, Anne Hill
Cover of the book How to Thrive and Survive as a Working Woman by James Watson, Anne Hill
Cover of the book Inherit Midnight by James Watson, Anne Hill
Cover of the book Love Me Crazy by James Watson, Anne Hill
Cover of the book The Scholar Gypsy by James Watson, Anne Hill
Cover of the book The Lost Boys by James Watson, Anne Hill
Cover of the book The Making of Visual News by James Watson, Anne Hill
Cover of the book Performance Cycling by James Watson, Anne Hill
Cover of the book The Uzi Submachine Gun by James Watson, Anne Hill
Cover of the book 50 Bosses Worse Than Yours by James Watson, Anne Hill
Cover of the book Aspirin by James Watson, Anne Hill
Cover of the book Poster Child by James Watson, Anne Hill
Cover of the book KV-1 & 2 Heavy Tanks 1939–45 by James Watson, Anne Hill
Cover of the book Hermias: On Plato Phaedrus 227A–245E by James Watson, Anne Hill
Cover of the book Wildfire by James Watson, Anne Hill
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy