Do the Right Thing

Business & Finance, Human Resources & Personnel Management, Skills, Management & Leadership, Leadership, Entrepreneurship & Small Business
Cover of the book Do the Right Thing by James F. Parker, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: James F. Parker ISBN: 9780132716154
Publisher: Pearson Education Publication: November 29, 2007
Imprint: FT Press Language: English
Author: James F. Parker
ISBN: 9780132716154
Publisher: Pearson Education
Publication: November 29, 2007
Imprint: FT Press
Language: English

The #1 Principle of Sustainable Business Success Is Simpler Than You Think

 

Do the Right Thing is about how any company can stay true to its soul. Jim Parker’s deep and abiding belief in the power of people and culture in building a business of lasting worth is evident everywhere; so too is his humility and selflessness as a leader--his stories are not about his own achievements, which are many, but those of the people he led, one of the great success stories of our time.”

--Sean Moriarty, CEO, Ticketmaster

 

Do the Right Thing offers insightful views into the culture, leadership, and decisions that build great companies the right way. A must read for my management team. THIS BOOK ROCKS.”

--Kent Taylor, Founder and Chairman, Texas Roadhouse Restaurants

 

“The book is a fun read filled with memorable stories that get at the heart of what it takes to lead in a way that simultaneously satisfies employees, customers, and shareholders. Jim Parker plays the role of eloquent detective and ferrets out the interweaving parts that distributed leadership, culture, values, and teamwork play as the underlying layers of a company’s success. This is a book about heroes at all levels and the environment needed to create those heroes. A must-read for today’s leaders.”

--Professor Deborah Ancona, Seley Distinguished Professor of Management and Faculty Director of the MIT Leadership Center,
Sloan School of Management

 

“You’ll laugh and cry reading Jim’s book, and probably won’t be able to put it down. It will forever change the way you view the employees in your organization.”

--Beverly K. Carmichael, Member, Board of Directors,
Society for Human Resource Management

 

People matter most.

You know that. But most companies would rather slash costs, cut headcount, replace well-paid employees with lower-paid employees or outsourced workers, and reduce customer service. No wonder so many fail–while others focused on doing the right thing remain profitable and growth oriented for decades. James F. Parker shows why “doing the right thing” isn’t just naïve “feel-goodism:” it’s the most powerful rule for business success. Parker’s stories won’t just convince you: They’ll move you. Naïve? No way. In this book, Southwest Airlines’ former CEO proves why doing what’s right is the #1 rule of business success. James F. Parker tells how after 9/11, Southwest made three pivotal decisions: no layoffs, no pay cuts, and no-hassle refunds for any customer wanting them. The result: Southwest remained profitable and its revenue passenger miles for 4Q01 held steady while the rest of its industry nearly collapsed...and Southwest’s market cap soon exceeded all its major competitors combined. These pivotal decisions grew naturally from Southwest’s culture of mutual respect and trust. Parker offers deeply personal insights into that culture, revealing how those same principles are used by other people and organizations, showing you that it’s really not that hard to Do The Right Thing!

  • Why doing what’s right is the surest way to optimize and sustain value
  • Putting people first...honestly, for real
  • Finding great leaders at every level of the organization
  • Hiring for attitude, training for skills
  • Achieving unprecedented levels of teamwork (and fun!)
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The #1 Principle of Sustainable Business Success Is Simpler Than You Think

 

Do the Right Thing is about how any company can stay true to its soul. Jim Parker’s deep and abiding belief in the power of people and culture in building a business of lasting worth is evident everywhere; so too is his humility and selflessness as a leader--his stories are not about his own achievements, which are many, but those of the people he led, one of the great success stories of our time.”

--Sean Moriarty, CEO, Ticketmaster

 

Do the Right Thing offers insightful views into the culture, leadership, and decisions that build great companies the right way. A must read for my management team. THIS BOOK ROCKS.”

--Kent Taylor, Founder and Chairman, Texas Roadhouse Restaurants

 

“The book is a fun read filled with memorable stories that get at the heart of what it takes to lead in a way that simultaneously satisfies employees, customers, and shareholders. Jim Parker plays the role of eloquent detective and ferrets out the interweaving parts that distributed leadership, culture, values, and teamwork play as the underlying layers of a company’s success. This is a book about heroes at all levels and the environment needed to create those heroes. A must-read for today’s leaders.”

--Professor Deborah Ancona, Seley Distinguished Professor of Management and Faculty Director of the MIT Leadership Center,
Sloan School of Management

 

“You’ll laugh and cry reading Jim’s book, and probably won’t be able to put it down. It will forever change the way you view the employees in your organization.”

--Beverly K. Carmichael, Member, Board of Directors,
Society for Human Resource Management

 

People matter most.

You know that. But most companies would rather slash costs, cut headcount, replace well-paid employees with lower-paid employees or outsourced workers, and reduce customer service. No wonder so many fail–while others focused on doing the right thing remain profitable and growth oriented for decades. James F. Parker shows why “doing the right thing” isn’t just naïve “feel-goodism:” it’s the most powerful rule for business success. Parker’s stories won’t just convince you: They’ll move you. Naïve? No way. In this book, Southwest Airlines’ former CEO proves why doing what’s right is the #1 rule of business success. James F. Parker tells how after 9/11, Southwest made three pivotal decisions: no layoffs, no pay cuts, and no-hassle refunds for any customer wanting them. The result: Southwest remained profitable and its revenue passenger miles for 4Q01 held steady while the rest of its industry nearly collapsed...and Southwest’s market cap soon exceeded all its major competitors combined. These pivotal decisions grew naturally from Southwest’s culture of mutual respect and trust. Parker offers deeply personal insights into that culture, revealing how those same principles are used by other people and organizations, showing you that it’s really not that hard to Do The Right Thing!

More books from Pearson Education

Cover of the book The Bible of Options Strategies: The Definitive Guide for Practical Trading Strategies by James F. Parker
Cover of the book Improve Your Marketing to Grow Your Business by James F. Parker
Cover of the book The Truth About Making Better Decisions by James F. Parker
Cover of the book FT Guide to Gurus Management by James F. Parker
Cover of the book LINQ to Objects Using C# 4.0 by James F. Parker
Cover of the book Microsoft Office Excel 2007 Visual Basic for Applications Step by Step by James F. Parker
Cover of the book CISSP Cert Guide by James F. Parker
Cover of the book Of Mice and Men: York Notes for GCSE by James F. Parker
Cover of the book User Stories Applied: For Agile Software Development by James F. Parker
Cover of the book How We Test Software at Microsoft by James F. Parker
Cover of the book Learning Node.js by James F. Parker
Cover of the book Cocoa Recipes for Mac OS X by James F. Parker
Cover of the book The Complete Guide to B2B Marketing by James F. Parker
Cover of the book Just Java 2 by James F. Parker
Cover of the book CCNP Voice CAPPS 642-467 Quick Reference by James F. Parker
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy