Doing Focus Groups

Nonfiction, Reference & Language, Reference, Research, Social & Cultural Studies, Social Science
Cover of the book Doing Focus Groups by Professor Rosaline S. Barbour, SAGE Publications
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Author: Professor Rosaline S. Barbour ISBN: 9781526426017
Publisher: SAGE Publications Publication: September 3, 2018
Imprint: SAGE Publications Ltd Language: English
Author: Professor Rosaline S. Barbour
ISBN: 9781526426017
Publisher: SAGE Publications
Publication: September 3, 2018
Imprint: SAGE Publications Ltd
Language: English

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

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