Eco-Innovations in Emerging Markets

Analyzing Consumer Behaviour and Adaptability

Business & Finance, Management & Leadership, Production & Operations Management, Economics, Development & Growth
Cover of the book Eco-Innovations in Emerging Markets by Pável Reyes-Mercado, Palgrave Macmillan UK
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Pável Reyes-Mercado ISBN: 9781137587428
Publisher: Palgrave Macmillan UK Publication: May 26, 2016
Imprint: Palgrave Macmillan Language: English
Author: Pável Reyes-Mercado
ISBN: 9781137587428
Publisher: Palgrave Macmillan UK
Publication: May 26, 2016
Imprint: Palgrave Macmillan
Language: English

Through a comprehensive analysis of cognitive factors and eco-innovation attributes, this book provides an understanding into why and how renewable energy technologies are adopted in an emerging market. Drawing on theories such as theory of reasoned action and theory of planned behaviour, Eco-Innovations in Emerging Markets proposes an extended cognitive model to analyse consumer behaviour in this area. Through the use of advanced statistical techniques such as Partial Least Squares, the book presents empirical data and discusses the implications they pose for policy makers and corporate managers. 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Through a comprehensive analysis of cognitive factors and eco-innovation attributes, this book provides an understanding into why and how renewable energy technologies are adopted in an emerging market. Drawing on theories such as theory of reasoned action and theory of planned behaviour, Eco-Innovations in Emerging Markets proposes an extended cognitive model to analyse consumer behaviour in this area. Through the use of advanced statistical techniques such as Partial Least Squares, the book presents empirical data and discusses the implications they pose for policy makers and corporate managers. 

More books from Palgrave Macmillan UK

Cover of the book The Impact of the 2012 Olympic and Paralympic Games by Pável Reyes-Mercado
Cover of the book Identity, Justice and Resistance in the Neoliberal City by Pável Reyes-Mercado
Cover of the book World Cinema and Cultural Memory by Pável Reyes-Mercado
Cover of the book Working in Adversarial Relationships by Pável Reyes-Mercado
Cover of the book Ted Hughes: From Cambridge to Collected by Pável Reyes-Mercado
Cover of the book Multivariate Modelling of Non-Stationary Economic Time Series by Pável Reyes-Mercado
Cover of the book The Politics of Intellectual Property Rights and Access to Medicines by Pável Reyes-Mercado
Cover of the book Rules and Dispositions in Language Use by Pável Reyes-Mercado
Cover of the book Silence in the Second Language Classroom by Pável Reyes-Mercado
Cover of the book A Philosophical Critique of Empirical Arguments for Postmortem Survival by Pável Reyes-Mercado
Cover of the book Organization Design and Engineering by Pável Reyes-Mercado
Cover of the book Islamic Banks and Financial Institutions by Pável Reyes-Mercado
Cover of the book The Sublime in Schopenhauer's Philosophy by Pável Reyes-Mercado
Cover of the book The Impact of Diversity on Global Leadership Performance by Pável Reyes-Mercado
Cover of the book Race, Place and the Seaside by Pável Reyes-Mercado
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy