Entrepreneurial Marketing for SMEs

Business & Finance, Management & Leadership, Management, Marketing & Sales
Cover of the book Entrepreneurial Marketing for SMEs by Luca Cacciolatti, Soo Hee Lee, Palgrave Macmillan UK
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Author: Luca Cacciolatti, Soo Hee Lee ISBN: 9781137532589
Publisher: Palgrave Macmillan UK Publication: October 26, 2015
Imprint: Palgrave Macmillan Language: English
Author: Luca Cacciolatti, Soo Hee Lee
ISBN: 9781137532589
Publisher: Palgrave Macmillan UK
Publication: October 26, 2015
Imprint: Palgrave Macmillan
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

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Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

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