Ethical Product Sourcing in the Starbucks Coffee Supply Chain

Nonfiction, Science & Nature, Technology, Operations Research, Business & Finance, Management & Leadership, Production & Operations Management
Cover of the book Ethical Product Sourcing in the Starbucks Coffee Supply Chain by Chuck Munson, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Chuck Munson ISBN: 9780133758160
Publisher: Pearson Education Publication: September 11, 2013
Imprint: FT Press Language: English
Author: Chuck Munson
ISBN: 9780133758160
Publisher: Pearson Education
Publication: September 11, 2013
Imprint: FT Press
Language: English

This case study focuses on Starbucks' challenges in integrating Fair Trade coffee into its global supply chain, empowering family farmers and workers to escape poverty. With its large market presence, Starbucks has been under pressure to increase Fair Trade imports. However, Fair Trade coffee is, by design, more expensive than similar goods. How has Starbucks approached Fair Trade? What is the real value and limitations of the Fair Trade model? What obstacles does Starbucks face in making Fair Trade work for everyone, including customers? Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Dustin Smith, Washington State University.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This case study focuses on Starbucks' challenges in integrating Fair Trade coffee into its global supply chain, empowering family farmers and workers to escape poverty. With its large market presence, Starbucks has been under pressure to increase Fair Trade imports. However, Fair Trade coffee is, by design, more expensive than similar goods. How has Starbucks approached Fair Trade? What is the real value and limitations of the Fair Trade model? What obstacles does Starbucks face in making Fair Trade work for everyone, including customers? Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Dustin Smith, Washington State University.

More books from Pearson Education

Cover of the book My OneNote 2016 (includes Content Update Program) by Chuck Munson
Cover of the book 101 Windows Phone 7 Apps, Volume I by Chuck Munson
Cover of the book The Adobe Photoshop CC Book for Digital Photographers (2017 release) by Chuck Munson
Cover of the book Adobe Premiere Elements 2.0 Classroom in a Book by Chuck Munson
Cover of the book FileMaker 8 Functions and Scripts Desk Reference by Chuck Munson
Cover of the book CCNP Voice TVoice 642-427 Quick Reference by Chuck Munson
Cover of the book Adobe InDesign CS6 on Demand by Chuck Munson
Cover of the book Risk Evaluation and Financial Crises by Chuck Munson
Cover of the book SQL in 24 Hours, Sams Teach Yourself by Chuck Munson
Cover of the book Bulletproof Web Design: Improving flexibility and protecting against worst-case scenarios with HTML5 and CSS3 by Chuck Munson
Cover of the book Microsoft SQL Server 2012 Pocket Consultant by Chuck Munson
Cover of the book The Scrumban [R]Evolution by Chuck Munson
Cover of the book Systematic and Automated Option Trading (Collection) by Chuck Munson
Cover of the book Working with Microsoft Dynamics CRM 2011 by Chuck Munson
Cover of the book The Boost Graph Library by Chuck Munson
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy