Fashioning Globalisation

New Zealand Design, Working Women and the Cultural Economy

Nonfiction, Social & Cultural Studies, Social Science, Human Geography
Cover of the book Fashioning Globalisation by Maureen Molloy, Wendy Larner, Wiley
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Author: Maureen Molloy, Wendy Larner ISBN: 9781118295762
Publisher: Wiley Publication: June 20, 2013
Imprint: Wiley-Blackwell Language: English
Author: Maureen Molloy, Wendy Larner
ISBN: 9781118295762
Publisher: Wiley
Publication: June 20, 2013
Imprint: Wiley-Blackwell
Language: English

Drastic changes in the career aspirations of women in the developed world have resulted in a new, globalised market for off-the-peg designer clothes created by independent artisans. This book reports on a phenomenon that seems to exemplify the twin imperatives of globalisation and female emancipation.

  • A major conceptual contribution to the literatures on globalisation, fashion and gender, analysing the ways in which women’s entry into the labour force over the past thirty years in the developed world has underpinned new forms of aestheticised production and consumption as well as the growth of ‘work-style’ businesses
  • A vital contribution to the burgeoning literature on culture and creative industries which often ignores the significant roles taken by women as entrepreneurs and designers rather than mere consumers
  • Introduces fashion scholars and economic geographers to a paradigmatic example of the new designer fashion industries emerging in a range of countries not traditionally associated with fashion
  • Takes a fresh perspective on an industry in which Third World garment workers have been the subject of exhaustive analysis but first world women have been largely ignored
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Drastic changes in the career aspirations of women in the developed world have resulted in a new, globalised market for off-the-peg designer clothes created by independent artisans. This book reports on a phenomenon that seems to exemplify the twin imperatives of globalisation and female emancipation.

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