From Knowledge to Intelligence

Business & Finance, Industries & Professions, Information Management, Management & Leadership, Management
Cover of the book From Knowledge to Intelligence by Helen Rothberg, G. Scott Erickson, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Helen Rothberg, G. Scott Erickson ISBN: 9781136402067
Publisher: Taylor and Francis Publication: March 14, 2007
Imprint: Routledge Language: English
Author: Helen Rothberg, G. Scott Erickson
ISBN: 9781136402067
Publisher: Taylor and Francis
Publication: March 14, 2007
Imprint: Routledge
Language: English

In the New Economy, intelligence will be essential for firms to gain competitive advantage—not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitive advantage. In this book, Rothberg and Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, the authors show how the strategic use of this combined system generates measurable competitive advantage. Topics covered include how be develop your strategy for sharing and gathering knowledge across the value chain, sustainable product development and innovation, manufacturing improvement, CRM and marketing, and developing a corporate-wide global knowledge strategy.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In the New Economy, intelligence will be essential for firms to gain competitive advantage—not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitive advantage. In this book, Rothberg and Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, the authors show how the strategic use of this combined system generates measurable competitive advantage. Topics covered include how be develop your strategy for sharing and gathering knowledge across the value chain, sustainable product development and innovation, manufacturing improvement, CRM and marketing, and developing a corporate-wide global knowledge strategy.

More books from Taylor and Francis

Cover of the book Meaning in the Urban Environment by Helen Rothberg, G. Scott Erickson
Cover of the book German Soldiers in Colonial India by Helen Rothberg, G. Scott Erickson
Cover of the book The Routledge Handbook of Metaethics by Helen Rothberg, G. Scott Erickson
Cover of the book Religion and Democratizations by Helen Rothberg, G. Scott Erickson
Cover of the book Using Games and Simulations for Teaching and Assessment by Helen Rothberg, G. Scott Erickson
Cover of the book Face Perception by Helen Rothberg, G. Scott Erickson
Cover of the book Rural Families and Reshaping Human Services by Helen Rothberg, G. Scott Erickson
Cover of the book In Garageland by Helen Rothberg, G. Scott Erickson
Cover of the book Protecting Intellectual Property in the Arabian Peninsula by Helen Rothberg, G. Scott Erickson
Cover of the book A Practical Guide to Mentoring, Coaching and Peer-networking by Helen Rothberg, G. Scott Erickson
Cover of the book Culture, Identity and Intense Performativity by Helen Rothberg, G. Scott Erickson
Cover of the book Climate Change as Environmental and Economic Hazard by Helen Rothberg, G. Scott Erickson
Cover of the book Language and Relationship in Wordsworth's Writing by Helen Rothberg, G. Scott Erickson
Cover of the book The Sex of Knowing by Helen Rothberg, G. Scott Erickson
Cover of the book The Wisdom of Buddhism by Helen Rothberg, G. Scott Erickson
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy