Guerrilla Marketing Field Guide
30 Powerful Battle Maneuvers for Non-Stop Momentum and Results
Business & Finance, Marketing & Sales, Advertising & Promotion, Career Planning & Job Hunting, Small Business
| Author: | Jay Levinson, Jeannie Levinson | ISBN: | 9781613081860 |
| Publisher: | Entrepreneur Press | Publication: | February 1, 2013 |
| Imprint: | Entrepreneur Press | Language: | English |
| Author: | Jay Levinson, Jeannie Levinson |
| ISBN: | 9781613081860 |
| Publisher: | Entrepreneur Press |
| Publication: | February 1, 2013 |
| Imprint: | Entrepreneur Press |
| Language: | English |
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers-all inside, battle-tested, and ready to employ.
The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers-all inside, battle-tested, and ready to employ.
The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
