Health Communication

Theoretical and Critical Perspectives

Nonfiction, Health & Well Being, Health, Health Care Issues
Cover of the book Health Communication by Ruth Cross, Sam Davis, Ivy O'Neil, Wiley
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Author: Ruth Cross, Sam Davis, Ivy O'Neil ISBN: 9780745697765
Publisher: Wiley Publication: April 3, 2017
Imprint: Polity Language: English
Author: Ruth Cross, Sam Davis, Ivy O'Neil
ISBN: 9780745697765
Publisher: Wiley
Publication: April 3, 2017
Imprint: Polity
Language: English

Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication in order to ensure effective practice.

This book clearly situates health communication within its social context. It provides a critical overview of three key disciplinary areas – education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text.

This book will be valuable for those students at all levels who require a critical perspective, as well as practitioners in health communication and health promotion. With reference to detailed examples and annotated suggestions for further reading, the book is an accessible resource for analysing contemporary health communication.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication in order to ensure effective practice.

This book clearly situates health communication within its social context. It provides a critical overview of three key disciplinary areas – education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text.

This book will be valuable for those students at all levels who require a critical perspective, as well as practitioners in health communication and health promotion. With reference to detailed examples and annotated suggestions for further reading, the book is an accessible resource for analysing contemporary health communication.

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