How They Blew It

The CEOs and Entrepreneurs Behind Some of the World's Most Catastrophic Business Failures

Business & Finance, Business Reference, Business Ethics, Corporate History
Cover of the book How They Blew It by Jamie Oliver, Tony Goodwin, Kogan Page
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Author: Jamie Oliver, Tony Goodwin ISBN: 9780749459659
Publisher: Kogan Page Publication: July 3, 2010
Imprint: Kogan Page Language: English
Author: Jamie Oliver, Tony Goodwin
ISBN: 9780749459659
Publisher: Kogan Page
Publication: July 3, 2010
Imprint: Kogan Page
Language: English

***How They Blew It***is a series of eye-popping tales of entrepreneurs and business leaders who went from corporate gurus to financial disaster zones in rapid and humiliating fashion. Full of surprising details and mind-blowing sums of money, it looks at the characteristics of these leaders and the fine line between hero and zero.How They Blew It is about the people at the heart of these business catastrophes. It is about what drives them to succeed and then to fail. It is a compelling examination of the rights and wrongs of each case and it seeks to get into the minds of the people behind the business disasters and ask "Why the hell did they do that?" By examining how business ventures can go so badly wrong, you can learn to avoid those mistakes in the first place.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

***How They Blew It***is a series of eye-popping tales of entrepreneurs and business leaders who went from corporate gurus to financial disaster zones in rapid and humiliating fashion. Full of surprising details and mind-blowing sums of money, it looks at the characteristics of these leaders and the fine line between hero and zero.How They Blew It is about the people at the heart of these business catastrophes. It is about what drives them to succeed and then to fail. It is a compelling examination of the rights and wrongs of each case and it seeks to get into the minds of the people behind the business disasters and ask "Why the hell did they do that?" By examining how business ventures can go so badly wrong, you can learn to avoid those mistakes in the first place.

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