How to Become a Marketing Superstar

Unexpected Rules that Ring the Cash Register

Nonfiction, Health & Well Being, Self Help, Self Improvement, Success, Business & Finance, Marketing & Sales
Cover of the book How to Become a Marketing Superstar by Jeffrey J. Fox, Hachette Books
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Jeffrey J. Fox ISBN: 9781401397975
Publisher: Hachette Books Publication: May 21, 2003
Imprint: Hachette Books Language: English
Author: Jeffrey J. Fox
ISBN: 9781401397975
Publisher: Hachette Books
Publication: May 21, 2003
Imprint: Hachette Books
Language: English

With more than 600,000 books in print, nationally bestselling author Jeffrey Fox is back to 'outfox the competition'--this time with counterintuitive advice on how to become a marketing genius n his four previous bestselling business books, Jeffrey Fox has helped readers land great jobs and rise to the top of their professions. Now he turns his contrarian eye to marketing through brand building and innovation. Fox's advice is delivered in snappy, to-the-point chapters that zero in on his creative--and often counterintuitive--advice and features such unforgettable fundamentals as:

  • Make a big splash, instead of a lot of little ripples
  • Always have a pipeline to the president
  • Own a market, not a mill
  • The long and short definitions of marketing

There are also provocative 'Instant Marketing Superstar' challenges throughout the book, offering the reader a chance to solve real business problems. In a time of corporate budget cuts, it's more important than ever for all employees to be creative marketers. How to Become a Marketing Superstar is certain to find a place on the shelves of anyone who wants to increase sales in a competitive marketplace.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

With more than 600,000 books in print, nationally bestselling author Jeffrey Fox is back to 'outfox the competition'--this time with counterintuitive advice on how to become a marketing genius n his four previous bestselling business books, Jeffrey Fox has helped readers land great jobs and rise to the top of their professions. Now he turns his contrarian eye to marketing through brand building and innovation. Fox's advice is delivered in snappy, to-the-point chapters that zero in on his creative--and often counterintuitive--advice and features such unforgettable fundamentals as:

There are also provocative 'Instant Marketing Superstar' challenges throughout the book, offering the reader a chance to solve real business problems. In a time of corporate budget cuts, it's more important than ever for all employees to be creative marketers. How to Become a Marketing Superstar is certain to find a place on the shelves of anyone who wants to increase sales in a competitive marketplace.

More books from Hachette Books

Cover of the book While I'm Falling by Jeffrey J. Fox
Cover of the book The 30-Minute Vegan: Soup's On! by Jeffrey J. Fox
Cover of the book Keeping Your Child in Mind by Jeffrey J. Fox
Cover of the book The Strategy of Victory by Jeffrey J. Fox
Cover of the book Wherever You Go, There You Are by Jeffrey J. Fox
Cover of the book Best of Rivals by Jeffrey J. Fox
Cover of the book Cold Pursuit by Jeffrey J. Fox
Cover of the book Not Tonight, Mr. Right by Jeffrey J. Fox
Cover of the book Pregnancy, Childbirth, and the Newborn by Jeffrey J. Fox
Cover of the book Middle of Nowhere by Jeffrey J. Fox
Cover of the book Who Moved My Blackberry? by Jeffrey J. Fox
Cover of the book The French Art of Not Giving a Sh*t by Jeffrey J. Fox
Cover of the book The Great Divide by Jeffrey J. Fox
Cover of the book 5-Star Baby Name Advisor by Jeffrey J. Fox
Cover of the book Best Food Writing 2010 by Jeffrey J. Fox
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy